Archive for the ‘ Marketing ’ Category
Have you ever received a weird phone call from someone you don’t know, asking you if you’re interested to sign up for so and so plan? Or have you ever received an email from some unknown online stores asking you to buy from them? If yes, then what was your response back then? I believe your response [ READ MORE ]
I’m a big Japanese anime fan and it all started when I was a little boy. My father’s friend owned a video shop and he lent me a lot of Dragonball videos for free. And it all started from there. 20 years later, the name Dragonball is still very popular in the world of anime and [ READ MORE ]
Many years ago, consumers don’t have much option because we only have that limited choices when it comes to product. For example, when I wanted to buy a new mobile phone for myself, I only know 2 so-called ‘better’ brands – Nokia and Motorola (before the merger of Sony and Ericsson). And for those brands, [ READ MORE ]
I will be starting on a series of “What customers want?” articles from now onwards. These articles are actually written based on my personal observations and opinions (and rants). Hopefully it’ll help people understand more about what customers really want. Or more like, what does Alvin Lim really want? LOL Anyway, the topic here is [ READ MORE ]
Chinese New Year will soon be over at the time of this writing. I still remember that many years ago, when I was still a young boy (ok..it’s not really THAT many years ago), my friends and I used to send Chinese New Year greeting cards to each other. Some of those cards were from [ READ MORE ]
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